Coach: Exclusive Content

Project 20 of 24

Coach engages readers by giving them special access to a Web Exclusive Coach Runway show. Readers can scan the QR Code, which brings them to a Landing Page that hosts the show. They also use imagery and links to their website to promote their new Spring collection.Front and back reflect the same message

  • Promotes the new Spring collection
  • Exclusive video makes reader feel special to have received
  • Personalized URL given as an alternative to the QR Code
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